Facebook's Zuckerberg Visits Nigeria On First Sub-Saharan Africa Trip
FORBES - One his first trip to sub-Saharan Africa Facebook CEO Mark Zuckerberg has made a surprise visit to Nigeria, Africa’s most populace nation (170-milllion people) and Facebook's FB -0.56% largest market with 16-million users.
“This is my first trip to sub-Saharan Africa,” Zuckerberg said in aFacebook post. “I’ll be meeting with developers and entrepreneurs, and learning about the startup ecosystem in Nigeria. The energy here is amazing and I’m excited to learn as much as I can.”
“Our first stop is the Co-creation Hub Nigeria (CcHUB) in Yaba. I got to talk to kids at a summer coding camp and entrepreneurs who come to CcHub to build and launch their apps. I’m looking forward to meeting more people here!” Zuckerberg wrote. He has 42-million followers on Facebook.
Yaba is in the capital Lagos and is considered the closest to a Silicon Valley, and is home to CcHUB, which wrote on its Facebook page: “We were Mark Zuckerberg’s FIRST STOP on his FIRST TRIP EVER to Sub-Saharan Africa. Can you beat that??? Awesome time hosting a genuine world changer…”
Facebook said in a statement that “Zuckerberg is in Nigeria to listen and learn and take ideas back to California on how Facebook can better support tech development and entrepreneurship across Africa.”
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Facebook has a keen interest in Africa, which is seen by many as the new growth market as more and more consumers come online using mobile devices. The vast majority of Facebook users in Nigeria – and through Africa – are on mobile. Africa has the world’s fastest-growing mobile market, according to the GSMA, and has grown to half a billion users.
Nigeria’s monthly active users (MAU) on Facebook have grown to 16-million (from 15-million) which is a 6.67% increase, as of the first quarter of 2016, according to figures released by Facebook in June. Kenya has 5.3-million (up from 4.3-million or 18.6%). Just less than half of these figures in Nigeria are daily active users (DAU), and just less in Nigeria.
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